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The Institute's membership operated as a close but informal group for over ten years. Its membership came from the academic research community and the working street-oriented world of police and intelligence agencies. There is a very close exchange of information between these two groups that resulted in a training program based on practical experience and methods supported by scientific research. From the onset the focus of the training has not been in obtaining a confession, but in obtaining the TRUTH, thus reducing the possibility of obtaining false confessions.

In 1998 J.J. Newberry and Dan Voznik retired from their respective agencies and teamed up with Carol Stubbs (private investigator) and formed the Institute of Analytic Interviewing. Ms. Stubbs has since retired from the institute but is still working as a private detective. The Institute is currently registered in California as an "S" corporation and has trained over 10,000 law enforcement and intelligence officers. It has over 20 instructors throughout the United States, Europe and parts of the Pacific Rim. The science of Analytic Interviewing has been adopted by the Bureau of Alcohol, Tobacco and Firearms (ATF), The Los Angeles County Sheriff's Department, the Singapore Police, the Hong Kong Independent Commission Against Corruption, and a number of other enforcement and intelligence agencies.

The goal of this innovative science is finding the truth.



  • "Your analytical interview techniques and instruction are an important part of our training and truly demonstrate the value of your curriculum. Some of the students remarked that it was the best interview training they have attended." - A.J. Carrol, Asst. Chief Golden Gate Division, California Highway Patrol
  • "Enhanced the field agent's ability to recognize areas we should pursue when assessing the validity of individuals and information." - NCIX
  • "I want to take opportunity to thank you and your staff for the training you recently provided to this Agency's Security Protective Officers and the attendees from law enforcement agencies in the Washington Metropolitan Area. The Institute's interview/ interrogation methodologies, combines with academic research presented by Dr. Mark Frank, and incorporated practical exercises were universally well received by the class participants."- James Kirkman, Chief Protective Programs Group, CIA

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Courses Available

  • Analytic Interviewing
  • Rapport & Control
  • The Cognitive Interview
  • Forensic Questioning
  • PEACE Model
  • Language and Listening
  • Personality Disorders & Interviewing

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